Craft Beverage Marketing Ideas and Insights
Alcohol-Free Education with Meagen Coester, Founder, AFNA™
Hear from Meagen Coester, founder of the Aficionado Certification Program (AFNA), on overcoming distribution barriers, the importance of education for staff, and positioning NA as a premium, healthy choice
Epic Brand Story Telling with Carl Cleanthes (Epic Made)
Carl Cleanthes, founder of Epic Made, reveals the crucial role of high-level animation and strategic branding in helping craft beverage companies like Deschutes Brewery cut through the advertising noise. Learn why storytelling and consumer psychology must come before asset creation