Marketing Strategy Design for Craft Beer

Confidently Implement a Marketing Strategy that is Tailored to Your Specific Business.

The Benefits of a Marketing Strategy

Whether you are just starting out or need to refocus your growth plan, dedicating time and resources toward developing a sound marketing strategy will be one of the most important things you do for your business.

  • Scale More Effectively

    Refocus on your most valuable target audience segments. Understand which marketing channels and tactics will lead to the best results. Forecast marketing budgets. Know how to measure marketing performance and optimize accordingly.

  • Launch Marketing Effectively

    Research and identify your most valuable target audience segments. Understand which marketing channels and tactics will lead to the best results. Forecast marketing budgets. Know how to measure performance and optimize accordingly.

  • Improve Lead and Sales Acquisition

    Research and identify decision-makers within your most valuable target audience segments. Understand which marketing channels and tactics will lead to the best results. Forcase marketing budgets. Know how to measure performance and optimize accordingly.

The Hoptimized Marketing Strategy

  • Research and identify ideal target audience segment: Demographics, Behaviors, Key Value Points

    Build Saved Audiences within Meta, Google, LinkedIn, and other Marketing Platforms

    Search Term Research and Keyword Silo

  • Design Channel Strategy & Sales Flow Map

    Lead Capture Content Strategy & Design Support

    Messaging and Design Recommendations (landing pages, web, marketing collateral)

    Marketing budget recommendations

  • Plan for Measuring ROI: Key Performance Metrics & Reporting Structure

    Optimization Plan

    Tracking Setup: GA4, Meta Pixel, and other tracking pixels

  • 30 days of availability from project completion for review, recommendations, and light editing of campaigns created by the client

Pricing and Timeline

  • 2 Payments of $1500. One at the beginning of the project, one at completion.

  • The project typically takes about 8-10 weeks.

Ready to learn more?

Let’s start by getting to know each other. Just send us a few details and someone from our team will be in touch to set up a free consultation.

  • BA Industry Partner

  • CBP Industry Ally

  • CBAS Industry Partner

  • "Chris at Get Hoptimized has been amazing to work with! He has taken our new brewery to the next level in terms of logo design, beer label design, social media and much more. He is professional, easy to work with and most importantly, understands what beer consumers want to see. We are very happy that we chose to work with Get Hoptimized!"

    Alex - Aspire Brewing

  • "They have become invaluable in helping us learn up our SEO game and are a wonderful partner to have. Their response times to communication are unreal!"

    Andrew - Secret Hopper

  • "Helped my business improve SEO, link tracking, copywriting and much more, all in service of increasing revenue. Highly recommended!"

    Kary - Craft Beer Financial Training

  • "Super knowledgeable in the Craft Brewery space and Digital Marketing. He is very detail oriented and knows how to drive the conversation towards actions. Highly recommended!"

    Marcus - Perfect Evolution